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Technology

Amanda D.H. Allen Promoted to CFO

posted by Joan Huwiler August 3, 2017

 

These are exciting times for Edible Arrangements and I am grateful to have a team filled with amazing talent.  I am especially thrilled to see Amanda D.H. Allen be promoted from vice president of finance and accounting, to Chief Financial Officer (CFO) at Edible.  Cultivating talent from within the organization helps to build a strong corporate culture.

Amanda is a results-driven professional who has taken on every new challenge and excelled. She has a passion and skill for creating value for franchisees, customers, and employees. These talents will serve us well in the future.

Amanda began her career in consumer & retail investment banking at UBS and included corporate finance and strategic planning leadership roles at PepsiCo, a Fortune 50 food and beverage company, as well as Starwood Hotels and Waterworks, a founder-led and private equity backed retailer.

Amanda holds a Master of Business Administration with Distinction from the Stern School of Business at New York University and a Bachelor of Science in Economics from Duke University, where she graduated with honors.

Allen succeeds Tony DiPippa, who will take on an expanded role overseeing the day-to-day operations of Edible and working closely with me to manage my portfolio of companies.

Tariq Farid and Edible Arrangements franchisees
Technology

Taking a moment to celebrate the entrepreneurial way of life

posted by Tariq Farid November 22, 2016

November is National Entrepreneurship Month and before it’s time to flip the page on the calendar, I’d like to take some time to reflect on the many great entrepreneurs that have taken the leap of business ownership with Edible Arrangements, and those who have inspired my entrepreneur journey along the way.

As I have shared many times before before, I got the entrepreneurial bug at a young age. Even though I was determined to succeed, I never imagined at the time that my single store would some day turn into a global chain with well over 1,000 locations around the world.

At times, I still find it hard to believe all that has happened, but this Thanksgiving weekend I am very thankful that it did.

As every entrepreneur knows, running a business can cause you to question yourself almost on a daily basis. The challenge is overcoming those self-doubts and continuing to move forward to build your business.

That’s why I so admire each and every one of our Edible Arrangements franchisees. I know their challenges. Regardless of their backgrounds, their experiences or even their reason for getting into business for themselves, they all share an entrepreneurial spirit and a passion for business ownership.

The growth and overall success that Edible Arrangements has enjoyed over almost two decades is due to their undeniable dedication and every day I am thankful that they share our vision and enthusiasm for the brand and have allowed us to help them pursue their goal of achieving the American Dream.

There is another group that needs to be thanked, as well.  I am forever grateful that I have always had my family and so many good mentors and business associates surrounding me as a young entrepreneur. It is reassuring to know that they are in my corner. And I know each of our successful Edible Arrangements franchisees also depend on supportive and uplifting peers that are helping them take their businesses to the next level.

As part of National Small Business month we will also celebrate Small Business Saturday this weekend. I encourage you to shop local and shop small. And, as an advocate for the small business owners in Edible Arrangements, I encourage you to make one of your purchases from an Edible Arrangements location near you. It’s the best way to show your support of their entrepreneurial journey.

Edible ArrangementsFranchising and FranchiseesTechnology

How the “Uberization” of Business is Reshaping the Future of Franchising

posted by Tariq Farid October 25, 2016

Later this week I will be in Austin speaking to a gathering of franchise professionals about the impact of technology on the future of franchising during the annual FranTech conference, sponsored by the International Franchise Association.

As a self-proclaimed tech geek, it is a topic that is dear to my heart and one that I have written and spoken about many times. Continue Reading

IFA Convention Logo 2016
Edible ArrangementsEntrepreneurshipFranchising and FranchiseesTechnology

An exciting opportunity to help shape the future of franchising

posted by Tariq Farid February 24, 2016

The past weekend was a very special one for several reasons.

First, I was privileged to take my place as part of the International Franchise Association (IFA) board of directors at the organization’s annual convention in San Antonio.

As I have said many times, it is the franchise model that has allowed Edible Arrangements to become a global icon while, at the same time, creating opportunities for our many franchisees to become owners of their own businesses and pursue the American Dream. Continue Reading

Technology

Naranga will help your business unleash the true power of technology

posted by Tariq Farid December 9, 2014

From the day I opened my first flower shop as a teenager, technology has played a major role in the success of my businesses. Even at an early age I recognized that unleashing the power of technology could significantly enhance my marketing capabilities, streamline my operations and provide the means to drive sales like few other tools. When I couldn’t find the proper solution to a problem, I created my own, often reselling my customized solutions to other small businesses with the same needs.

This understanding and use of the power of technology was critical as we grew Edible Arrangements into a global icon. Our constantly evolving proprietary software solutions, created by my technology company Netsolace, have given Edible Arrangements and our franchisees a significant competitive advantage and, in my opinion, is a major reason for our success.

Interestingly enough, I have found that even today there are many that still don’t embrace technology and understand the true impact that it can have on their business. In part, this is understandable, as keeping up with advances in technology can be overwhelming and even a little scary. I was lucky enough to have become a “technophile” early in life, but I completely understand the “technophobes” among us.

That is why I am so excited about my latest business venture, Naranga, a new technology company designed to help franchise companies and small businesses take advantage of emerging technologies to integrate their sales, operations and marketing activities.

Earlier this year I acquired proven franchise solutions provider eMaximation. It has been rebranded under the name Naranga, and we have focused over the past few months on improving existing systems as well as expanding the suite of products and services.

Naranga’s products will allow franchise chains to take control of their brand with simple, flexible tools that drive sales, improve operational efficiency, and allow them to easily connect with their franchisees.

In addition to previous products available through eMax, we have added new solutions that can be customized to meet the specific requirements of a franchise chain and eliminate the need to use multiple resources to meet all the technology needs.

The bottom line is that we are making it as easy as possible for others to take advantage of the latest advances in technology in order to become even more competitive in the marketplace.

In addition, all applications are developed with a mobile-first approach. To meet the needs of today’s highly mobile professional, it is critical to design for mobile tools such as smart phones and tablets first, then apply those applications to more traditional formats. This allows us to produce innovative experiences that unlock new ways for franchisors to interact with their customers and their franchisees without having to become experts in technology!

I hope you will visit our website at naranga.com to learn more about this exciting new company or call 800-900-8321 and our experienced and talented team will be happy to discuss your needs and how we can help.