• Edible Arrangements
  • partnerships
  • Rocky Mountain Chocolate Factory

This is a very exciting day for all of us at Edible Brands. We are joining forces with Colorado-based Rocky Mountain Chocolate Factory in what I consider to be a groundbreaking, long-term strategic partnership.

This is not an acquisition or merger, although I will be assuming a position on the Rocky Mountain board. Rather this is a partnership that has the potential to significantly grow business for both companies.

Continue reading “Edible is making more sweet news today”
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Edible® Brands Announces Major Organizational Changes to Spearhead New Brand Initiatives for 2020

When I launched Edible Arrangements® in 1999, I was full of passion and ready to WOW our customers. I don’t mean that I just wanted them to be excited or impressed, I literally wanted them to say “WOW” when they received a treat from us. 

And even though 20 years have passed, I am still just as passionate about delivering a WOW-worthy moment to customers today. 

Continue reading “Welcoming New Leadership for a Brand Evolution”

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  • Edible Arrangements
  • education
  • Philanthropy

Over the years, I have written a lot about the impact my mother had on my life and my business. No matter the situation, she always seemed to have the perfect words of wisdom.

Continue reading “Turning a Mother’s Wise Words into a Celebration”
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  • Edible Arrangements


We recently announced that Carissa Ganelli has been named president of Edible.com, which is the largest operating division of Edible Arrangements. 

In this position, she will oversee all of Edible’s e-commerce and technology by helping us understand how to take full advantage of things like voice recognition, AI and other rapidly developing digital technologies.

Continue reading “Welcome Carissa Ganelli, Our New President of Edible.com”
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  • celebration
  • Easter
  • Edible Arrangements
  • Holidays

For many people, Easter is a time of celebration and remembrance.

This year, as we celebrate the 20th anniversary of Edible Arrangements®, I’ve found myself especially reflective as I think about how far we’ve come since our very first Easter.

Continue reading “Special Memories for a Special Season”
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