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Family business and family fun with Edible Arrangements store ownership!

  • American Dream
  • Edible Arrangements
  • Entrepreneurship
  • family
  • franchisee
  • North Carolina
  • opportunity
  • Tariq Farid

Franchisee congratulations this week goes to Michelle and Eddie, another husband wife team opening their first Edible Arrangements in Wilson, North Carolina.

Michelle and Eddie, who have been happily married for 10 years, have the full support of their four children when it comes to their new venture.

“The kids absolutely love Edible Arrangements,” they said of Peyton (7), Cameron (6), Mackenzie (3) and Bailey (2). “They get really excited every time they are sent an arrangement or see a commercial!”

As with many of our franchisees, family is important to Michelle and Eddie. They say they spend every moment they can together, enjoying the outdoors by taking walks, swimming and playing soccer among their many hobbies.

In fact, the family-feel of Edible Arrangements was one of the things that convinced them it was a concept they could truly believe in.

Michelle joins Edible after a career in sales and now enjoys her new role training new sales representatives hired into the company. Eddie has been in fire service for over 25 years and says the highlight has been getting to know their community and providing fire prevention education.

Wilson is about 40 miles east of Raleigh and proudly promotes itself as North Carolina’s Gigabit City for having some of the fastest broadband speeds in the U.S. Perhaps it won’t be long before it will also be known as home to one of the most successful Edible Arrangements franchises, as well.


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