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The International Council of Shopping Centers (ICSC) ‘Brands’ Hotest Retailer

BusinessWire – The International Council of Shopping Centers (ICSC) has announced the winner of its 2010 “Hot Retailer” award, which recognizes innovative retail concepts that are driving consumers into shopping centers around the world. Based on a survey of ICSC’s worldwide members, Edible Arrangements was chosen as one of the “hottest” concepts and Edible Arrangements have received the award during ICSC’s Global Retail Real Estate Convention, RECon, on Tuesday, May 25, 2010, in Las Vegas, Nevada.

“ICSC is pleased to announce and award its ‘Hot Retailer Award’ to retailers that have worked hard to create products and services that drive customers to shopping centers around the world,” said Michael P. Kercheval, ICSC’s president and CEO. “These retailers create exciting and interesting shopping experiences that contribute to the success of the shopping centers that have them as tenants. ICSC is pleased to add these five retailers to our annual list of ‘Hot Retailers’ and spotlight them during RECon,” Kercheval added.
This year’s Hottest Retailer is:Edible Arrangements®

Edible Arrangements® has a fresh fruit bouquet to make any occasion special – from birthdays, anniversaries and congratulations to business events and client gifts. Bouquets are made fresh with premium fruit arranged in a variety of stunning displays. Customers can visit one of the chain’s 940 stores worldwide, order online or via phone. Each bouquet can be complemented with chocolate dipped fruit including dipped strawberries, dipped pineapple daisies, dipped banana slices, dipped Granny Smith apple wedges and more! Make every occasion special with Edible Arrangements(R).

As the pioneer and leader in hand-sculpted, fresh-fruit arrangements, Edible Arrangements experienced strong growth in 2009 with the opening of 74 new stores and franchise agreements for more than 85 locations in the U.S. and internationally. In addition, development agreements have been signed with new and existing franchisees for the opening of more than 85 stores in the U.S., Rome, Hong Kong and Turkey. For more information, visit .

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