Without our franchisees, there would literally be no Edible Arrangements International franchise system. It’s so important to remember that, and always work with franchisees to make our company the best that it can be. They’re the lifeblood of what we do, and it’s only through keeping in touch with them that we continue to grow [...]

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As I’ve said many times, I consider myself truly blessed. The growth of Edible Arrangements has gone beyond my wildest dreams.  And in the tradition of other responsible companies, Kamran and I always want to take time to reflect and give back to the community that enabled our success.  Of course, the community that is [...]

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A decade ago, Deb Kostisin signed a franchise agreement with us to open the first Edible Arrangements store in the state of Rhode Island. This was long before the brand had become the household name it is today. In other words, Deb was taking a bold chance on something that was still in the early [...]

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At last year’s Edible Arrangements convention, it was my pleasure to bestow the President’s Award—the highest honor an EA franchisee can achieve—to Maurice Welton, a Texas-based owner in our system who has quite literally set the bar as far as positive attitude, enthusiastic determination and work ethic. I’ve been watching Maurice’s progress and growth for [...]

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When deciding how best to apply the philanthropic powers of the Farid Foundation, which my brother Kamran and I founded as a way of giving back to the community, sometimes the challenge can be finding the right cause. And sometimes it’s a very easy decision, like the one we made this week. As a child, [...]

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