• American Dream
  • awards
  • Edible Arrangements
  • Entrepreneurship
  • family
  • honors
  • Immigrant Heritage Hall of Fame
  • success
  • Tariq Farid

Over the years I have been fortunate to receive a number of awards and recognitions. Of course none of them would have been possible without the support of my family and friends as well as the valuable contributions of my many, many business associates. Continue reading “A special “Thank You!” to the Immigrant Heritage Hall of Fame”

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  • 1000 stores
  • American Dream
  • Edible Arrangements
  • Entrepreneurship
  • Franchise
  • International Franchise Association
  • Military veterans
  • Tariq Farid
  • technology
  • Veterans Day. VetFran

For many years I’ve participated in numerous events sponsored by the International Franchise Association (IFA), the world’s premier organization for franchisors, franchisees and industry suppliers. It’s been an honor, as well as an education, to meet the brightest people in franchising through the IFA, and now I’ve been given an opportunity to work with the IFA at the highest possible level as a member of its board of directors. I’m humbled by the recent decision of IFA’s leadership to appoint me to the board beginning in February 2016. Continue reading “An opportunity to advance franchising worldwide”

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  • American Dream
  • Edible Arrangements
  • Entrepreneurship
  • franchisee
  • New Hampshire
  • opportunity
  • Tariq Farid

As an entrepreneur, I am always interested in how others decided to take the leap and become the owner of a business. Because Edible Arrangements has so many successful franchisees, there is never a shortage of interesting stories. And I often find that more than anything, it was a decision based on a necessity.

Take Robin, for example.

Like many, Robin had always wanted to own her own business, especially a restaurant. Her degree, however, was in medical office administration and she spent a good portion of her career in the healthcare industry.

In 2004, she was running a non-profit homecare agency when funding was cut and the board of directors decided to close the company.

“At that point, I started looking into opening my own business,” Robin told me. “I was tired of relying on others for my paycheck.”

She looked at franchises in areas ranging from homecare to donuts. Then she was told about Edible Arrangements and decided to look into the opportunity.

Within a year Robin was opening her first store in Manchester, NH. Later, she had an opportunity to take over the Concord store and decided to go for it.

Robin, who has four children and three grandchildren, has lived in New Hampshire since opening her first store and she is not all work and no play. Her interests include walking, health and wellness, furniture restoration, decorating, word puzzles, reading and wine.

She also started a program a few years ago where she visits schools to talk to children about healthy eating.

“I talk a lot about the importance of eating fresh fruit and the benefits of Kale – it is a super food!” she says.

It’s already been a decade since Robin opened her first store.

“It is hard to believe that it has been 10 years,” she says.

During that time Robin has been one of our most successful franchisees and she recently renewed her original franchisee agreement, which means we will be blessed to have her as part of the Edible Arrangements family for years to come. That also means she can continue to make her own favorite treat — Berry Chocolate Bouquet with dipped bananas.

“The bananas are definitely my favorite dipped fruit!” she says.

 

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  • American Dream
  • Edible Arrangements
  • Entrepreneurship
  • franchisee
  • multi-unit franchisee
  • opportunity
  • Tariq Farid

I’ve been writing recently about some of our newer Edible Arrangements franchisees. It’s always exciting to watch the family of franchisees grow and meet the new entrepreneurs who are pursuing their own version of the American Dream.

Equally dear to my heart, however, are those long-term franchisees who have been the foundation upon which Edible Arrangements has grown into a global icon.

I first met Rich and Pat 10 years ago. Pat had a computer science degree while Rich had a computer engineering degree. Both worked for Xerox in product development, but had been bitten by the entrepreneurial bug. In May of 2005 they opened their first Edible Arrangements store in Rochester, NY. They have since opened five more locations as well as a dipped fruit shipping center.

Five years ago they moved to Minneapolis where Rich became the Managing Director of Hollander Inc., a software company servicing the Automotive Recycling industry. They manage their stores remotely with the help of a great management team back in Rochester and a set of processes and tools that have developed over the years.

Rich and Pat have four children, ranging in age from 11 to 27. Michelle, the oldest, joined the management team in 2012. Claire owns a marketing consulting company in Tampa, FL, while David is a freshman at Iowa State University and Caitlin is a sixth grader. Oh yes, they also have a 10-year-old black lab named Keira.

In their spare time, they enjoy boating, yard work and healthy eating. Rich is also a runner and just completed his first marathon.

I mention Pat and Rich because they just renewed their initial franchise agreement for another 10 years. We are blessed to have passionate franchisees like Rich and Pat as part of the Edible Arrangements family. I hope to feature more in the coming weeks.

 

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  • American Dream
  • Edible Arrangements
  • Entrepreneurship
  • family
  • franchisee
  • North Carolina
  • opportunity
  • Tariq Farid

Franchisee congratulations this week goes to Michelle and Eddie, another husband wife team opening their first Edible Arrangements in Wilson, North Carolina.

Michelle and Eddie, who have been happily married for 10 years, have the full support of their four children when it comes to their new venture.

“The kids absolutely love Edible Arrangements,” they said of Peyton (7), Cameron (6), Mackenzie (3) and Bailey (2). “They get really excited every time they are sent an arrangement or see a commercial!”

As with many of our franchisees, family is important to Michelle and Eddie. They say they spend every moment they can together, enjoying the outdoors by taking walks, swimming and playing soccer among their many hobbies.

In fact, the family-feel of Edible Arrangements was one of the things that convinced them it was a concept they could truly believe in.

Michelle joins Edible after a career in sales and now enjoys her new role training new sales representatives hired into the company. Eddie has been in fire service for over 25 years and says the highlight has been getting to know their community and providing fire prevention education.

Wilson is about 40 miles east of Raleigh and proudly promotes itself as North Carolina’s Gigabit City for having some of the fastest broadband speeds in the U.S. Perhaps it won’t be long before it will also be known as home to one of the most successful Edible Arrangements franchises, as well.

 

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