Category: Franchising and Franchisees

Samir and Madhvi have owned the Edible Arrangements store in Bellevue, WA since June of 2009, so when the store in nearby Kirkland became available, they were eager to expand their enterprise to a second store. I was thrilled to see this energetic couple make the move to multi-unit ownership as they are the type of franchisee that is destined to succeed. At this year’s 6th annual Edible Arrangements convention I was proud to present them with the Highest Sales Award for a store open fewer than 24 months.

Store 225 Owners with Tariq
Store 225 Owners with Tariq

Prior to joining the Edible Arrangements Team Samir worked as a Bank Manager and Madhvi worked as a Portfolio Manager for the same bank in India. After arriving in the US, both worked for several different companies in North Carolina. When they learned about Edible Arrangements through our website, they decided to relocate to the west coast and open their first store. And they’re not stopping with this second store . . . Samir and Madhvi are already working on signing a lease for a third location in Seattle!
Prior to joining the Edible Arrangements Team Samir worked as a Bank Manager and Madhvi worked as a Portfolio Manager for the same bank in India. After arriving in the US, both worked for several different companies in North Carolina. When they learned about Edible Arrangements through our website, they decided to relocate to the west coast and open their first store. And they’re not stopping with this second store . . . Samir and Madhvi are already working on signing a lease for a third location in Seattle!

Samir and Madhvi have owned the Edible Arrangements store in Bellevue, WA since June of 2009, so when the store in nearby Kirkland became available, they were eager to expand their enterprise to a second store. I was thrilled to see this energetic couple make the move to multi-unit ownership as they are the type of franchisee that is destined to succeed. At this year’s 6th annual Edible Arrangements convention I was proud to present them with the Highest Sales Award for a store open fewer than 24 months.

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Timothy and Deborah recently acquired two Edible Arrangements locations in Southern California. One is located at 29881 Aventura in Rancho Santa Margarita and the other is at 305 S. El Camino Real in San Clemente.

Deborah is the Director of Finance for Ossur Americas, a global leader in orthopedics, providing prosthetics, compression therapies, bracing and supports that increase people’s mobility. Deborah is responsible for managing their portfolio of equity investment companies, including growing their performance and acquiring additional companies.

Tim’s considerable experience in growing small businesses, start-up companies and non-profits will be invaluable in developing his Edible Arrangements enterprise. Tim has received multiple business awards for his leadership and involvement in the community, including a “Lifetime of Achievement Award” from the Chamber of Commerce. In Delaware Tim ran a business whose client list included Vice President Joseph Biden, Fox Commentator Carl Rove, NFL great Dan Marino, the CEO of ING Direct, the Chairman of the board of MBNA, and the Governors of Delaware, Virginia and New Jersey. Tim has served on boards and committees for several non-profit organizations, and he even created a fundraiser for the March of Dimes that raised over $20,000 in its second year! That kind of ingenuity, creativity and marketing know-how is what separates the average business owner from the highly successful one!

Like most new owners, Tim and Deborah are very excited about owning and operating Edible Arrangements franchises. They know that our unique arrangements and versatile product line can make any occasion memorable. Tim’s drive to make a difference in the community around him is typical of Edible Arrangements franchise owners who routinely contribute products and financial assistance to worthy causes. Tim will be managing both locations with Deborah’s assistance on holidays and weekends.

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Edible Arrangements Coming to Vancouver, BC

Leanne and her husband MarshallLeanne’s sister in Ontario first learned about Edible Arrangements when she drove by a store She decided to stop in and bought an arrangement. She knew that Leanne and her husband Marshall were looking for a business to buy, and Leanne’s sister thought Edible Arrangements was a good fit for them. Leanne’s reaction when she first saw the arrangement was, “Wow” . . . just like our mission statement promises! Leanne and Marshall researched the company and they liked what they learned about the business and the opportunities for growth. As part of their research they talked with some current franchise owners who, as Leanne puts it, “had a lot of great things to say about the franchise.” They plan to open their first store in Vancouver, British Columbia and are excited about the growth potential because there are no Edible Arrangements stores in the area. They plan to sign an agreement for a second store in six months, and they see even more stores in the Vancouver/Richmond /Burnaby area in their future.

Marshall is a realtor and he intends to continue to sell real estate while helping Leanne run the store. He also managed his family’s retail business, so that experience will come in handy in this new venture. Leanne has an accounting and finance background that will be a great asset in managing their enterprise. She also has experience managing her family’s restaurants so she is no stranger to the food industry or the importance of customer service.

Leanne and Marshall have already begun shopping for the perfect Edible Arrangements location to attract walk in customers. Marshall’s real estate experience and Leanne’s sense of the type of place and ambiance that customers want to experience will be big assets for them in their quest for the right retail destination. In addition to our signature arrangements, Leanne and Marshall plan to offer the all natural fresh fruit beverages, sundaes, parfaits and salads in our grab and go product line, Edible To Go.

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Edible Arrangements Again Ranked as One of the Top Franchises

I just looked over Entrepreneur.com’s 2012 “Franchise 500” rankings, the 33rd version of their annual list. The rankings of the top franchise companies show which industries are popular with both consumers and investors, and trends in franchising: what types of businesses work well and franchises, and what types are attracting independent business people who want to buy a business. We are once again honored to be ranked in three relevant categories. Edible Arrangements ranked #42 on the Franchise 500 list, and in the top 40 for two significant subcategories: fastest growing (#31) and American’s Top Global Franchises (#39)!

I am especially excited about being named a top global franchise because this year has been one of tremendous international growth for us, with expansion in India, China and Italy. And this global expansion contributed to our “fastest growing” ranking, too – for us they go hand-in-hand. I love bringing this business concept to entrepreneurs around the world, and our fresh fruit

It is truly an honor to be recognized as a top franchise opportunity for people seeking to own their own business and be their own boss, and we congratulate all the other winners. You can check out the rankings at entrepreneur.com/franchise500.

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Colbert Reports: Send Edible Arrangements

There are milestones in the life of any business and we have seen our share of them. . . . we opened our first franchise after only two years of operation, and in 12 short years we have agreements for 1100 franchises in 15 countries. But you know you’ve really made it when Stephen Colbert features your product on his “Colbert Report.” I missed the broadcast because I was flying home from China, but I was amused to learn that on Tuesday night, Stephen suggested that anyone interested in sponsoring his debate should let him know by sending him an “Edible Arrangement” . . . and I was even more entertained when National Geographic channel did just that the following night! I couldn’t agree more with Stephen – we are the perfect messenger for sending all your sentiments! Check out the clip “Stephen Colbert’s South Carolina Serious Classy Debate – Nat Geo Wild’s Response” on the Colbertnation website.

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